Tech news links 19/01/08

According to Experian social networks account for 1 in 5 page impressions in the UK - from BBC's Darren Waters dot.life technology blog

More from Experian research on the power of the Web 2.0 superadvocate with large following and the power to make or break brands with their online comments - from Utalmarketing website

Jemima Kiss's PDA gives a great round up of this week's stories.

Also profile on YuuGuu computer screen-sharing business community here

Scrabulous-Facebook lawsuit brought by Scrabble games companies - some people just aren't happy with free global marketing - from BBC Online



Comment on Tom Hodgkinson's Facebook article in G2 section of the Guardian at the beginning of the week.

Most of the original article is based on this video posted on Youtube

While the article was written to be extreme, we should know the background and motivations of the people that hold our information (if we have chosen to post it truthfully). Personally I see the handing over of our personal data as a trade off for being connected 24/7, so that if I witness something I want to publish to friends and the wider world, I can do so instantly via a blog or social media platform. Everyone is accountable.


Guardian technology podcast with Bobbie Johnson reporting from Macworld

Twitter mentions for US elections candidates from Mike D at 1000heads

Delmonte example of using social media for research and product development from Wall Street Journal's Emily Steel