The dice man

It's the taking part that counts according to the world's largest survey of online gamblers involving 11,000 players from 96 countries. The research commissioned by industry self-regulatory body, eCOGRA, and undertaken by the Betting and International Gaming Research Units at Nottingham Trent University, found online gamblers like to play 'to relax' or 'for the excitment' more than to win money.

Other findings include that on average, more refined women (aged 46-55 and 55% of the sample) prefer the glamour of the online casino to the typical 'young buck' male poker player (aged 26-35 and 74% of sample).

Ever made a business decision on the roll of a dice?